- Do you offer fitness products or fitness services (like personal
training or bootcamps) for sale online... but end up
frustrated because not enough people actually BUY them?
- Do you know your stuff will help a lot of
people... but have trouble figuring out what to say on your
website to make your prospects see the value in (and actually PAY
YOU FOR) what you're offering?
- Are you frustrated because you already know something's wrong with your
fitness website... but you don't have any idea what it is... or
what to do to fix it so it's finally getting you the sales
and passive income you deserve?
- Can you remember a time when
someone else's website got you so motivated you handed
over your hard earned money on the spot... and then wished
like crazy YOU could figure out how to do THAT for your
fitness products and services?
Well, I don't know if this will make
you feel any better, but you're not alone.
I've personally worked with
thousands of fitness professionals just like you, and almost
every single one of them has told me a similar story...
Some of them wanted to be the next
big name in the fitness industry... others just wanted to
start making money that wasn't directly tied to the number
of hours they spent training their clients. But
regardless of their inner motivations...
They all put their fitness services
online (and most even created infoproducts, too)... and then
struggled to sell enough of any of it to really matter.
And in just about every case, the
real problem... the thing that was holding them back from
getting the amount of sales, and making the kind of money
they wanted was...
Their sales letter.
And the funny thing about it was...
ALL of them already knew it!
In the back of their minds, they
already knew their sales letter wasn't working. They
already knew people were coming to their website all the
time... and then leaving - without buying anything.
They just didn't know how to fix it.
All they really knew for sure
was...
All
The 'Big Name' Fitness Pros Have
Good Sales Letters... And That's Exactly Why
They All Make So Much Money Online...
And you know what? They're
absolutely right!
If you doubt it for even a second
- then do this...
Go to the Health & Fitness section
of Clickbank.com's marketplace and take a look at the top
sellers... Can you notice the common element between
ALL the top selling fitness products?
Yep. They ALL have good sales
letters that pull in orders and generate passive income.
Here are a few examples you're
probably very familiar with...
- Turbulence Training
- good sales letter.
- Truth About Six Pack Abs
- good sales letter.
- Burn the Fat, Feed the
Muscle
- good sales letter - Tom actually hired one of the
best, top level (and top dollar) copy writers in the
world to write the sales letter.
Do you think it's an accident that
those 3 products are 3 of the best selling fitness
infoproducts of all time?
Of course not... they've all got
good sales letters.
All the top level fitness pros
making an absolute KILLING selling their fitness
products and services online either have...
1) Deep enough pockets
to hire top-level copywriters to write sales
letters for them
OR...
2) They follow a
step-by-step system for writing persuasive,
order-clinching sales letters
So it's obvious...
Having a good sales letter is
important, right?
And it's probably also
obvious that if you don't have a good sales
letter, you're not going to make very many sales - no matter
how good your stuff is (or how much it can help
your prospects).
There's no doubt the biggest names
in our industry understand that, and that's why they make
so much money selling fitness products online...
Unfortunately, Most Fitness Sales Letters
Are Complete Failures At Making Sales
Or Generating Passive Income...
Why?...
Well, let's just look at the
facts:
Most of the big names in the
fitness industry have the money to hire world-class
copywriters... so of course they've got compelling,
persuasive, order-getting sales letters.
The rest of them all
understand how to write high-converting sales letters
themselves... and they have a SYSTEM in place so
they can do it over and over again for each fitness product
or service they come out with.
Now I don't know about you,
but...
Most fitness professionals
I know DON'T have the kind of deep pockets to pay
$10,000 (plus royalties) for a top-level copywriter.
And they DON'T have a system
in place to write their own fitness sales letters (so
instead, they try to just "wing it" and hope to get lucky).
Which probably explains why most
fitness sales letters suck.
They're simply created the WRONG
way... and that's why they usually don't make very many
sales.
They're missing elements they
should have... or they say things that stop people from
buying (and most of the time - they make BOTH mistakes).
If any of those things are holding
you back...
Here's How To Fix Your Sales Letter
(Or Even Write One From Scratch)
So It Spits Out New Customers
And Passive Income For You...
Whether you need to tweak
your existing sales letter so it finally gets you the
sales you want, or you want to write a new one...
I can show you a 10 step process
that will practically guarantee your success at
writing persuasive sales copy that will finally start
getting you sales and generating passive income
for you.
Just a small handful of simple
changes can turn your current sales letter into the winner
you wanted from the very beginning...
And you'll also learn a
step-by-step system for cranking out brand new,
highly-persuasive and high-converting fitness sales letters
in less than 24 hours.
In fact, you'll be able to start
from scratch - and have a finished sales letter that's
online and selling your fitness products and services
by this time tomorrow!
The
'Secret' About Sales Letters
No One Has Ever Told You...
Here it is - creating
order-getting fitness sales letters is NOT about
writing ability... it's not even about techniques - it's
about strategy.
And it's really as simple as this...
Sales Letters That
Make Money ALL Follow A Pattern
They all contain elements of...
- Psychological
Persuasion
- Ways to increase
perceived value
- Price Justification
- Risk Reversal
- Curiosity Builders
- Scarcity
- Proof
If you understand the pattern...
and if you have a system in place
for making absolutely sure you're following
that pattern...
You'll have the ability to crank out
highly persuasive fitness sales letters that can motivate
people to take action and buy from you. And...
You'll have the ability to write
sales letters in only one sitting that can actually make you
money starting the very next day, just like the biggest
names in the fitness industry do it.
That's their real secret...
Because it's that pattern
and the system for assembling THOSE kinds of
sales letters quickly and easily... THAT is the real
secret that separates the elite from the average fitness
professional.
So all you really need is...
An Easy Step-By-Step System
For Writing Order-Generating
Fitness Sales Letters
In Less Than 24 Hours
If you're ready to take control
of your sales and your ability to generate passive
income... I have some exciting news for you...
My "How To Write Fitness Sales
Letters" program is designed to give you the skills, the
understanding, and most importantly, the SYSTEM to create
powerful and compelling sales letters quickly and easily...
many times in only a few hours.
In fact, I'm going to take you
behind the scenes and explain some PROFOUND concepts,
strategies, and even specific techniques that have taken me
over a decade of research, study, and testing to figure
out...
...and the best part is, you'll be
able to actually go out and USE it all to create your own
compelling and highly profitable fitness sales letter by
this time tomorrow.
Here's just a small sample of
what you're about to learn:
- A simple, 10 step system
for writing your own high-converting fitness
sales letters in less than 24 hours
- Why the best, most effective
sales letters are NOT trying to CONVINCE people to buy
(here's what they're really trying to do INSTEAD... and
how to do it on your sales letters so you can sell
more of your stuff)
- Discover the single most
important step in writing an effective
order-generating fitness sales letter (without this
step, I can guarantee you one thing... your sales letter
will suck and you won't sell very much of anything)
- The step-by-step procedure
for creating the highest possible value in your
fitness products (Once you've done this, you'll have
giant chunks you can just copy-and-paste into your
actual sales letter)
- Why it's vitally
important to use compelling stories in your sales
letters (and an easy step-by-step process for creating
your own "conversion stories" in less than 5 minutes
flat)
- Will people actually read your
fitness sales letter? Only if you create it the
right way... and unfortunately, most fitness pros
don't do that. Here's the one piece you absolutely
MUST have if you want to reach through the monitor and
snatch your prospect's attention by the throat (HINT:
It's NOT a "killer headline" like you've been told)
- The single most important piece
of any fitness sales letter... and how getting it right
will do more to boost your sales than anything
else (miss this at your own risk)
- Learn a 7 part "formula"
that's so easy to use you'll be able to write an entire
sales letter in one sitting (the writing / assembly of
the sales letter is the easiest part
because the step-by-step PROCESS mows through the hard
stuff... and saves a lot of time and trouble for
you)
And that's just the beginning.
You'll also learn...
How
To Uncover The Hidden
Emotional Drivers That Will
Push People To Buy From You
- How to quickly and easily
uncover the emotional mindset of your ideal prospect so
you know exactly what's already important to them (Knowing
this is the KEY for getting them to see the real
value of your fitness product... and actually be willing
to pay you money for it)
- The 3 simple questions that
uncover your prospect's specific emotional motivators
(and exactly what to do to get your current
clients to tell you all this stuff themselves)
- The one thing you absolutely
MUST understand if you want to make a lot of money
selling your fitness stuff on the Internet
- Learn 3 sneaky ways to uncover
your prospect's hidden motivators
- A copy-and-paste email that
will get your current list of prospects and clients to
tell you EXACTLY what to talk about in your sales
letter (and even what specific WORDS to use)
How
To Create Compelling Offers
Your Prospects Can't Say "No" To...
- How to present your offer so
it has the highest possible perceived value to your
prospects
- An easy way to increase the
value your prospect sees in your fitness product by
at least 10-20 times
- The 2 questions I ask myself
EVERY time I sit down to write any fitness sales letter
(and what I'm really trying to get my brain to see and
understand when I do - this one tip is probably
responsible for more sales and passive income
than anything else)
- 2 easy ways to make your
fitness products more profitable immediately
- An easy checklist for giving
your fitness products the highest perceived value
possible (some of the things on this list can be used to
enhance the value of your product very dramatically...
and a lot of those things take almost NO extra time,
money, or effort to do)
- How to not only justify
the price you're asking, but also how to make sure your
prospect sees your price as a bargain
- 5 simple ways to get your
prospect to see your product as an incredible bargain
that's super hard to say no to
- A very powerful strategy
that can increase the conversion rate of your sales
letter and sell more of your product
- How to trigger the
psychological mechanism of "Perception Association"
in your prospects so they unconsciously attach a much
higher value to your fitness products than they normally
would
- How to make your prospects FEEL
like they're getting a massive discount by buying
from you... even when they're NOT actually getting one
(HINT: this is a very common trick high-level marketers
use all the time... and I'd be willing to bet it's even
worked on YOU many times without you even being aware of
it)
- How to use "risk reversal" to
get more sales... and why doing something to help
soothe your prospect's feelings of uncertainty and risk
is of vital importance if you want your sales letter to
help you sell a lot of product and make you some
significant money in the process
- The one thing you should ALWAYS
offer your prospect on each-and-every fitness sales
letter... NO MATTER WHAT
- The under-the-radar trick I use
to push my prospects over the edge into buying from me
(this is actually a VERY gutsy move... but that's also
exactly WHY it works so well)
- How to REALLY use the
power of free bonuses to boost sales (HINT:
Almost every fitness professional I've ever worked with
has gotten this completely WRONG - even a lot of the
biggest names in the fitness industry don't do this one
right... but you won't make that same costly mistake)
- The exact bonus creation
checklist I use to dramatically enhance the value of my
products and boost my sales and conversion rates
through the roof
- Ever use another fitness
pro's free reports or ebooks as quick-and-easy bonuses
for your product?... Here's why doing that
is actually costing you sales (sales you probably
don't even know you're losing)
- The exact number of bonuses to
offer your prospects (go above or below this number and
it WILL hurt your sales)
How
To Create An Immediate Buying Frenzy
By Amplifying Curiosity & Anticipation
- CURIOSITY... and why it's the
most powerful "driver emotion" your prospects can
experience (human curiosity is the REASON WHY we've been
to the Moon - it's how we've gotten ALL our
"modern technology")... Doesn't it make sense that you'd
want to learn to harness the power of curiosity and
teasing in your fitness sales letters to persuade
more people to buy a LOT MORE of your fitness
products? I'll show you the fastest and EASIEST
way to do it right now
- Why BULLET POINTS are my
absolute favorite part of writing high-converting sales
letters... not only are they super easy to create... they
actually help you write the entire sales letter very
quickly. A single bullet point can be
responsible for literally hundreds of sales of your
product (but only if you do them the right way)
- My step-by-step process
for writing curiosity creating, sales generating bullet
points for my own sales letters and exactly WHY I create
them a very specific way - You'll probably slap yourself
in the forehead for not seeing the simple pattern
sooner. It's that easy to do
- The single most valuable kind
of swipe-file you absolutely NEED to create if
you want to write the kinds of sales letters that can
shoot you to elite status in the fitness industry...
here's how to create your own AND how to actually USE
IT to increase your sales immediately
- How to use the 'Principle of
Stacking' to dramatically increase the value your
prospect FEELS... so you can sell more of your
fitness products and services faster, charge higher
prices, and ramp up your passive income
- Learn an easy to follow,
paint-by-numbers SYSTEM for Benefit Stacking your
fitness sales letters... and how to NEVER run out of
benefits to use. In fact, I'll show you how to
turn EACH benefit your fitness product offers into an
ENTIRE LIST of benefits that your prospect is already
desperately looking for
The
Right Way To Use The
Perception Of Scarcity To Get
People To Buy From You Right Now
- How to use the powerful
psychological mechanism of scarcity to amplify your
prospect's desire to BUY your fitness product
- Why even just the perception
of scarcity can dramatically increase BOTH the
number of sales you make AND the amount of money
you can charge
- Detailed case-study on using
scarcity in your fitness sales letter so you can see how
to get people to buy RIGHT NOW instead of
putting it off until later (or more accurately -
until they've forgotten about you and your product
entirely)
- THE BIG MISTAKE most fitness
professionals make in their sales letters... and why if
you get THIS wrong it will almost certainly blow up
in your face and you won't make any sales
How To Use
PROOF To Sell More
Of Your Fitness Products Quickly
- Learn the single most common
reason people don't buy your fitness products (I
guarantee it's NOT what you think)... I'll even show you 5
specific strategies for overcoming this income obstacle
so you can make the most sales possible
- How to get KILLER testimonials
for your fitness sales letter - you won't believe how
easy this 6 step mini-system is for getting raving-fan
testimonials
- Why testimonials that are done
the RIGHT WAY are so valuable to the sales and income
potential of a sales letter... and the
tie-your-shoes-SIMPLE way to get them right now
- An easy way to use Google to
generate PROOF for your sales letter
- The BEST copy writing strategy
to gain expert status in your prospect's mind and how to
use it to push people over the edge into buying
your fitness products immediately
- How to build your proof
elements quickly so you can start selling more right
away... and the exact set of questions to ask yourself
when you're creating your own sales letter
- When a prospect feels
suspicion, they CANNOT buy from you - here's a super
easy way to drop a 2-ton bomb on every last drop of
suspicion your prospect might feel in their gut
- How to find the DRAWBACKS of
your fitness products and services - and then USE them
to sell more of your stuff (I know... sounds
crazy, but wait until you see how well it actually
works)
How
To Structure and Sequence Your
Fitness Sales Letters For Maximum
Psychological Impact And Increased Sales
- High selling sales letters
aren't WRITTEN... they're ASSEMBLED (and just like
assembling a car, there are certain pieces you've got
to have - or it won't work right) - I'll show you
the 7 must have sections you'll need... and how to
assemble them in the right order for maximum sales
- How to sequence your sales
letter for maximum persuasive impact
and maximum income
- If your sales suck right
now, here's why => Your prospects are getting
something other than "I should buy this"
into their head... that's why so many fitness
professionals have fitness products and info-products
they consistently sell very few of... here's
how to stop that from happening to you (and how
to fix it if it already IS)
- How to come up with compelling
headlines quickly -here's the "trick" to writing
great headlines that increase your conversion rates and
sell more of your stuff
- The Top 3 things your sales
letter must have (if you want to get sales and
generate passive income)... and why everything else is
secondary to them
- Makes APPLYING all this to your
fitness business EASY with a step-by-step systematic
approach... AND with a copy writing worksheet you can
use to actually DO each step of the system on your own
- Get an insider's view of how I
structure my own sales copy and even the thought process
I go through when I sit down to create high earning
sales copy for myself or my clients
- A specific technique to
shorten your sales letter so it's easier to read (and
act on) quickly
- How to make sure your prospect
continues reading your fitness sales letter - no matter
what (use this little trick to push your prospects
forward... and actually make them WANT to keep reading)
- And much more
Here's Everything You Get...
- "How To Write Fitness Sales
Letters" Video Series - 11 part video training
series that explains each step of the system for
creating high-converting, order-generating fitness sales
letters in less than 24 hours. (Total running time is 1
hour, 44 minutes)
- "Sales Letters For Fitness
Services" - This video shows you how to write
high-converting sales letters that promote your
face-to-face fitness services like personal training,
fitness bootcamps, or weight management. (Total
running time is 43 minutes, 35 seconds)
- "The Prospect Mind-Probe
Method" - Here's a simple way to get your current
clients to write (or rewrite) your sales letter for you.
This video shows you the 3 steps to creating some
very powerful fitness marketing. (Total running
time is 21 minutes, 49 seconds)
- Fitness Headline Writing
System - This is my simple 10 minute system for
writing some very compelling and persuasive headlines
that are sure to grab your website visitors attention
and pull them into what you have to offer. (Total
running time is 9 minutes, 34 seconds)
- Mp3 Recording of All Videos
- In case you're running low on time, this will let your
absorb the system while you're in your car, on your
iPod, or even while you're working out.
- "How To Write Fitness Sales
Letters" System Manual - If you're like me,
you like to be able to read your information (to me, it
seems faster and easier to absorb than just watching
videos), this 52-page PDF manual will walk you through
the entire sales letter writing system
- "Fitness Copywriting
Worksheet" - To make sure you're actually able to
USE this system, I've included a worksheet you can use
to follow along as you go through the videos, audio, or
the manual... just answer the questions on this
worksheet, and those answers become your copy.
This is the secret "trick" for making your sales letter
practically write itself!
- Sample Worksheet - Get a
peak "behind the curtain" with this sample copywriting
worksheet I used to create one of my best selling sales
letters ever... that way you can see exactly how to make
your sales letter the most compelling and persuasive it
can be
- Time Saving Headline &
Bullet Point Swipe Files - A lot of fitness pros
have told me they think writing their headlines and
their bullet points is the toughest part for them.
That's exactly why you need a "swipe file". That
way, instead of reinventing the wheel... you're modeling
the pattern other successful marketers have already
PROVEN to work
- Sample Sales Letters You Can
Borrow From - Seeing an example is sometimes the
best way to make sure you really "get it"... and
these
samples will show you exactly how high-converting (and
highly profitable) fitness sales letters are created first-hand...
so you don't make any mistakes
FREE
Bonuses That Make Writing
Persuasive Fitness Sales Letters
Even Faster And Easier
To make this an absolute no-brainer
decision for you, I've decided to add some bonuses to this
package that will help you write highly-persuasive sales
letters for your fitness products and services even faster,
AND help you get even more new customers, clients, and
passive income.
Here's what else you get:
Bonus
#1:
Subliminal
Persuasion
Secrets Revealed
How To
Influence Your Prospect's Sub-Conscious Mind
To Increase Your Sales and Make More Money
 This
is a very powerful psychological tactic that
will greatly enhance the profitability of your
fitness sales letters.
Specifically, I'm going
to show you how to tap into the power of your
prospect's subconscious mind... and harness that
power to boost your sales and make more money
from the sales letters you create for your
fitness business.
Not only will this
method allow you to sell more of your fitness
products and services faster... the best part is
that actually applying this covert
persuasion tactic to your sales letters only
takes about 10 minutes (sometimes even less).
So if you want to make
sure you get the most sales possible out of your
fitness marketing messages and sales letters...
here's how to harness psychology and
the power of the human mind to increase your
sales and passive income... WITHOUT doing a bunch
of extra work.
In this video you'll
learn:
- How a 1950's
experiment created a new marketing technique
that was so persuasive, the US Government
actually tried (and failed) to ban its
use... and how you can use this proven (and
totally ethical) "mind trick" to sell more
of your fitness products and services with
very little extra time or effort on your
part
- Discover how to
cause your prospects to have feelings and
urges beyond their control... and then USE
that to sell more of your fitness products
starting right now
- How to
completely bypass your prospect's
conscious mind... and communicate DIRECTLY
with the part of their brain that controls
their urges and impulses (and the best part
about this is, people can't resist or object
to what you're telling them because they're
not even aware you're doing it!)
- Here's how to make
absolutely sure your fitness sales letters
are speaking to your prospects on BOTH a
conscious AND an unconscious level -
mastering this easy skill can push your
sales and income through the roof fast
- Learn an easy to
follow, step-by-step process for using
'Dual-Readership Pathways' to implant
your story and your marketing message into
the sub-conscious mind of your prospect -
even if they only scroll and SKIM through
your sales letter
- You'll even get a
complete walk-through of exactly how I used
this powerful, covert-persuasion tactic in a
real sales letter... that way you can see just
how easy this is going to be for you to use
this psychological tool to sell your own
products
And like I said...
actually using this under-the-radar persuasion
tactic only takes about 10 extra minutes of your
time.
This video shows you
exactly how to harness psychology and the power
of the human mind to increase your prospect's
urge to buy from you... WITHOUT doing a bunch of
extra work.
This one bonus video
alone is worth more than I'm charging for this
whole course!
|
Bonus #2:
Fitness
Sales Letter
Web Page Templates
To make creating your own sales
pages super easy, I've even included three (3) HTML sales
letter templates that will let you get your finished sales
page live on the Internet in a matter of minutes.
They're easy to use (and
they even walk you by the hand through every
important piece of a persuasion based sales
letter)...
And they're fully
compatible with FrontPage, Dreamweaver, Kompozer,
or any other website editor.
Templates are one of my
"secret weapons" because they save so much time
it's unreal. Instead of starting from
scratch every time I go to write a new sales
letter... I just get out one of my templates and
go.
And since they're all
meant to be used with my step-by-step sales
letter writing process, they already have all
the important sections laid out for you... and
they even explain what you're trying to
accomplish each step of the way.
|
This much is for sure:
When you
follow "How To Write Fitness Sales
Letters", you'll come away with
2 very important things...
1)
A very clear understanding of
how persuasion works, what
causes it, what prevents it, and
how to create the "I gotta
buy this now" feeling inside
of your prospects.
AND...
2)
An easy to follow,
step-by-step system you can
use to go out and write your own
order-clinching fitness sales
letters that will increase
your income, give you more
freedom, and finally allow you
to achieve the success and the
respect you deserve.
Whether you
choose to write your own fitness
sales letters from scratch... or
just tweak and improve the ones you
already have, you will walk away
with a paint-by-numbers action plan
that will lead you to more sales,
more income, and more freedom
in your fitness business and in your
life.
Why Are You Charging
So Little For All This?...
A few
reasons, really...
First, because I
want as many fitness professionals
as possible to benefit from this
program, I've decided to price it at
only $147.
That way
there's no high-price barrier
standing between you and the sales
and passive income that will put you
on the fast track to the financial
and personal success that comes from
doing what you love.
But there's
also another reason why I've
priced this system so low...
It's simply
a good business move on my part - I
mean, I want you to become my
customer for life.
And if I can
show you how to create sales letters
that can sell your products and
fitness services a lot faster... if
I can show you how to generate the
kind of sales and passive income
you've been struggling to achieve
online (up until this point)... how
much more likely are you to want to
get more fitness marketing systems
from me in the future?
I'm hoping
pretty likely.
That's
exactly why I've priced this
system so it's easily within your
reach.
And don't
forget, you're completely protected
by...
My
Unconditional 30 Day
Money Back Guarantee
Having highly persuasive and
compelling sales letters is super important... that's why
all the fitness pros with top selling products (and tons of
passive income) put so much time, effort, and money into
getting theirs right).
And I'm so
confident my How To Write Fitness
Sales Letters system will work for
you, I'm going to take all of the
risk out of this by offering you my
unconditional 30 day money-back
guarantee...
This is my simple
"30 days, no questions
asked" guarantee.
I
personally guarantee
that if you put my
system to use in your
fitness business, you
will cut your sales
letter writing time in
half... and you'll get a
higher response that
generates more sales for
you starting
immediately.
In fact, if you don't...
just tell me and I'll
quickly issue you a full
refund of every last
penny - no questions
asked.
You can purchase this
system and if you're not
satisfied in any way,
just ask for a refund.
That means you are under
no risk, AND it means
you can return it for
ANY reason and still get
your money back (yes,
even if you never even
open it).
|
I wouldn't offer this guarantee if I
knew I had anything to lose. That's how much I believe
in my system (heck I even use it to write my own sales
letters - including the one you're reading right now... so
it has to work, right?).
Bottom line - you have
nothing to lose and everything to gain. With that in
mind, let me put my methods to work for you and your fitness
business.
You've Got A Decision
To Make Right Now...
1) You can stick with your
normal, ineffective, unprofitable way of writing your
fitness sales letters and keep getting the kind of
lack-luster results and the few, sporadic sales you've been
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2)
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So What
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See you inside,
Allen Hill
P.S. This program will
show you how to take a step-by-step, systematic approach to
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